Mobile Design, B2C

Samsung MNO Lab

MY ROLE
TEAM
User research, UX & Visual design
SEA MNO TEAM
CLIENT
TIMELINE
Samsung
2022
Client
This is some text inside of a div block.
Project Type
This is some text inside of a div block.
Date
This is some text inside of a div block.
 - 
This is some text inside of a div block.
Services
This is some text inside of a div block.
Role
Main UX Designer
UX researcher
Team
Chufan Huang, Jesse Lopez
`
Nisha Rastogi, Shubha Nambiar
Role
Main UX designer
Team
Meijia Gao , Tiger ZhaoJade , YangErin
Team 2
ZhaoXiao, Rui Li, Liam Zhou
Team 3
Yuchen Wang, Vijeta Belandor
Role
Main UX designer

Due to the Samsung NDA policy with AT&T. This work is restricted under NDA! For more information and further details, please do not hesitate to contact me!

Background Overview

FirstNet PTT is designed to enable public safety to use their smartphones, feature phones, and specialized ultra-rugged devices like they would use a two-way radio, with highly reliable, high-performance calling,” according to an AT&T press release. “FirstNet PTT will also deliver new features that allow first responders to better react to changing events.

This product was under the collaboration between Samsung Electronics American and AT&T(FirstNet).

Some of the product’s main features:

  • Group call with team members
  • Send texts, images, videos, and files with contacts and talk-groups
  • Search team members from local groups and server

Core Project Overview

I led the design for 5 features for 5.0. We received the design requirements from AT&T’s PMs, and I was mainly focusing on the Interaction and Visual design, as well as the final deliverable for the R&D team.

  • Research: meeting with AT&T’s PMs and the team to understand the requirements to design a solution that meets AT&T business needs.
  • Interaction Design & Visual Design: I was responsible for the feature phone solution, improve the existing design, and maintain the UI/GUI guideline(design system).
  • Iteration: create the prototypes for the weekly design critique section, and receive feedback from the R&D team.
  • Deliverable: final deliverable including sketch files and UI/GUI guideline for final implementation.

Work Sample


Due to the Samsung NDA policy with AT&T. This work is restricted under NDA! For more information and further details, please do not hesitate to contact me!